Nike: Nike used retargeting ads to collect Image Masking Service feedback from customers who had recently abandoned their shopping carts. The feedback they collected helped them to identify the reasons why customers were abandoning their carts. As a result, they were able to make changes to their website and their checkout process that resulted in a 20% decrease in abandoned used retargeting ads to collect feedback from customers who had recently watched a movie or TV show. The feedback they collected helped them to identify what customers were watching and what they were enjoying. As a result, they were able to make recommendations for other movies and TV shows that customers were likely to enjoy. This resulted in a 15% increase in customer engagement.
These are just a few examples of how businesses have used feedback via retargeting to improve their products, services, and marketing campaigns. By collecting feedback from their customers, businesses can get valuable insights that can help them to make better decisions and to improve their bottom line.
Here are some additional tips for using feedback via retargeting to improve your business:Target the right audience: Make sure you target your retargeting ads to people who are likely to be interested in providing feedback. For example, you could target people who have recently visited your website, abandoned their shopping carts, or watched a movie or TV show on your streaming service.
Ask the right questions: When you ask for feedback, be sure to ask questions that are specific, actionable, and timely. This will help you get feedback that you can actually use to improve your product or service.
Make it easy to provide feedback: Make it easy for customers to provide feedback. You can do this by providing a link to a feedback form on your website, or by offering a discount or other incentive for customers to provide feedback.
Follow up with customers: Once you have received feedback, be sure to follow up with customers to thank them for their input. You may also want to ask them if they have any additional feedback or questions.
By following these tips, you can use feedback via retargeting to improve your product, service, and marketing campaigns.
